LAMP SOF

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LAMP: STORY OF THE FUTURE RESIDENTIAL APPLICATION (collaborative wiki)

Introduction

We are now accepting applications for the LAMP: Story of the Future Residential Lab. We welcome project submissions from writers and collaborative project teams and all areas of the media industry.

Presented by LAMP, the Literature Board of the Australia Council for the Arts and AFTRS, The LAMP: Story of the Future Residential Lab is a unique opportunity to evolve your project for broadband, mobile devices, advanced television, games consoles, multi user virtual environments and beyond.

It is an intensive lab where teams and mentors work together for 5 days to produce a new media service and present it to industry VIP visitors on the final day. We hope you will find the process illuminating and informative and that the real-world focus for your ideas will be transformed.

Please carefully review the selection criteria, which will help you understand the types of projects that are important to us. Please read the details below and download the application, which must be returned no later than Thursday April 5, 2007. Eight project teams will be selected by late-April.

Costs, dates and location

The lab will take place from 20-26 May 2007. The location will be confirmed in the coming weeks and will most likely be the beautiful resort of Freycinet in Tasmania. Participating teams will be required to pay for transport to and from the residential venue and $100 admin fee per member. Accommodation, meals, mentoring (10 mentors/presenters), technical equipment, build developers, invited speakers and special events are all included as part of your attendance.

A number of travel scholarships will be available to assist successful teams with significant travel costs (ie from non-eastern states or regional areas).

Application process

Please submit your application both via email and via post(signed version) by Thursday April 5, 2007 to:

  • Attention: Project Officer
  • LAMP
  • AFTRS
  • PO Box 126, North Ryde NSW 2113

and Email to: lamp@aftrs.edu.au

All submissions will be reviewed by the LAMP team and a panel of external mentors . 8 projects will be selected and successful applicants will be advised around mid-April. Please note that depending on the number and calibre of submissions received during this application process, a second LAMP: Story of the Futue Residential Lab may take place later in 2007. If selected you may be carried over and must commit to a carry over date if you accept.

Requirements

Teams should consist of a maximum of 3 people, in the following categories:

  • 1 - Writer - also doubling as exec prod, producer, director etc
  • 2 - Designer - broadcast, brand, visual identity (It is obligatory to come with a visual designer for the build phase)
  • 3 - Other craft - editor, writer, talent, sound, DOP etc:

A range of Industry VIPs will be invited to the final day presentations of prototypes and proof of concepts. Teams can also designate stakeholders they wish to invite to the presentation day. Visiting stakeholders will be cover their own expenses.

Technology

Each team will have access to an Apple iMac computer complete with full Adobe, Macromedia & Apple production suites. Wireless internet access will be provided. PC laptops and a range of mobile devices, gaming and presentation equipment will also be available.

Projects will be assessed on:

  • Level of innovation of project
  • Narrative depth & strength of storyworld
  • Suitability of project for cross-platform deployment: particularly its TV 2.0 (participatory TV formats), new global broadband cross-media services, virtual worlds, 3G mobile and multi-user games.
  • Appropriate audience interaction and level of involvement
  • Potential for social networking and user-generated content / user contribution
  • Market focus & audience reach

Applicants must satisfy the following eligibility criteria:

  • You have a demonstrated ability in narrative, performance or poetics or demonstrated some element of linear or interactive writing in the past
  • You can write passionately about an interactive or cross-platform service that you have worked on or enjoyed as a user
  • You have not previously been on a LAMP residential (as a creative team lead)
  • You have demonstrated a willingness to assemble a creative team for the project. (NB: those who can not get a team together will not be discriminated against in the selection process and if the project submission is strong and warrants inclusion in the lab we will endeavour to match-make writers with team members such as designers)
  • Your team members are allocated specific roles and have some history of working together
  • You demonstrate potential to benefit from the LAMP process, i.e. that your project submission is open, expansive and shows room for growth and evolution
  • You agree to commit to carrying over your submission to a later residential lab date in the event that your project is accepted
  • After the workshop and before potential selection you are able to dedicate your own time to writing and development of the project.


Don't forget the submission deadline is 5 APRIL 2007

Previous labs

  • Oct 2006 lab was held on Freycinet Lodge,Tasmania. To see the projects developed during this lab click here.
  • July 2006 lab was held on Milson Island, Sydney. To see the projects developed during this lab click here.
  • May 2006 lab was held in the Swan River Valley near Perth. To see the projects developed during this lab click here.
  • Dec 2005 ABC residential LAMP lab in Sydney was held on Dec 4-9 2005. Click here to see these projects
  • Oct 2005 residential was held at the Whalers Inn Resort in South Australia. To see the projects developed during this lab click here.

Application overview

All applications should include the following info about your project. We recommend you look at the examples on the application form to help you deliver a strong application

  • Title - self explanatory
  • Tagline - a one line pitch statement about the interactive service (could we put the word (project) or (property) in brackets after service here just for the first time we use it? )
  • Status - enhancement to existing property or totally new service
  • Genre - the traditional genre that the service falls in
  • Target audience - describe who this service is aimed at
  • Linear element - if this is an existing property a few short lines about the linear component. For a new property, what will be core linear element/s if any?
  • Treatment, why interactive? - This is obviously the most important part of the application. Describe the service from a user experience perspective and what the core interactive element/s are. Detail the how, why, when and where as well as the key calls to action. Also include any business models that are enabled by the service along with the main components of participation and reward.
  • Target platforms - list on which old and new platforms the service will exist
  • Timescale - detail when you believe the service can be delivered
  • Team - who will be on the team that comes to LAMP? List their name, company and title. NB: Also provide a short 100 word max. biog of each member as an addendum to the application
  • LAB goals - Describe what you would like to explore at the LAMP residential.
  • Stakeholders & distribution - who will the prototype be demonstrated to on completion and what are likely real world deployment possibilities?
  • Supporting digital material - we welcome segments of video, stills, branding graphics or interactive flow diagrams to illustrate your application
  • Travel assistance - please include details of your request. A number of travel scholarships will be available to assist successful teams with significant travel costs (ie from non-eastern states or regional areas).

Signature of interest and legal status

The undersigned do hereby agree that if selected onto the LAMP:Story of the Future Lab that:

  • We will commit the designated full team to participating for the full duration of the residential at the dates set-out on this application
  • Understand that we own full rights to the prototype unless co-production agreements with AFTRS or the Literature Board of the Australia Council for the Arts take place as a result of LAMP: Story of the Future participation
  • We have the rights to use any assets we bring to prototype the service
  • We acknowledge and agree that the LAMP: Story of the Future residential will be a collaborative exercise and the participants will all benefit from a free flow and exchange of ideas and information and whether we make a contribution to another prototype or receive the benefit of a contribution to our prototype the original owner of the contribution shall be entitled to use that contribution exclusively as originator unless a written agreement is otherwise entered into between the contributor and the recipient.
  • AFTRS, LAMP and The Literature Board of the Australia Council are allowed to demonstrate the prototype internally and, on a case-by-case basis, at industry events and within other organisations and to refer to and present the prototype for the purpose of the promotion and publicity of AFTRS, LAMP and The Literature Board of the Australia Council on all media throughout the world including the Internet.
  • We will agree in principle to sign the CDA at least 2 weeks prior to entering the residential Lab
  • We acknowledge and agree that the LAMP together with all material comprised therein including without limitation the LAMP Format is an AFTRS initiative and that all right, title and interest including copyright, designs, ideas and information pertaining to the Workshop and the Format are exclusive and confidential to AFTRS and may not be used or disclosed by us.
  • We release and indemnify and hold harmless AFTRS and The Literature Board of the Australia Council from all or any liability or claim in respect to the prototype and or the LAMP: Story of the Future residential.
  • We will pay for our own flights, except in the case where we are awarded a travel scholarship, and will pay an administration fee of $100 per team member. All meals and accommodation will be provided.
  • AFTRS, LAMP and The Literature Board of the Australia Council are allowed to show the finished prototype at public events and to publicise it in association with AFTRS, the LAMP Project and the Story of the Future Project on all media throughout the world including the Internet.

Where for reasons of commercial confidentiality the public disclosure of the prototype will be prejudicial to its exploitation you must notify AFTRS and The Literature Board of the Australia Council no less than 7 days after the end of the residential to hold back on any public disclosure of the prototype. Upon receipt of such notice AFTRS and The Literature Board of the Australia Council will not publicly disclose the confidentially prejudicial information about the prototype until you notify AFTRS in writing that the prejudice by public disclosure has ceased or 12 months has elapsed since the end of the residential whichever is the sooner.


SIGNED _________________________________ PRINT _________________


COMPANY _______________________________ DATE ________________

POSTAL ADDRESS ________________________________________________

_________________________________________________________________

MOBILE PHONE NUMBER ___________________________________________

PAYMENT OPTIONS for $100 admin fee for each team member (payable on offer of acceptance)

Cheque: payable to Australian Film Television Radio School or

Credit Card: Bankcard / Mastercard / Visa

Card Number: _ /_ /_ /_ / _ /_ /_ /_ / _ /_ /_ /_ / _ /_ /_ /_ / Expiry Date: _ /_ / _ /_ /

Cardholder……………………………………………….…………….….…..

Signature…………………………………………………………………..…..

Legal notice: AFTRS and The Literature Board of the Australia Council reserve the right to change at any time without notice any information purporting to application procedure. AFTRS and The Literature Board of the Australia Council accept no liability for any loss or damage a person suffers because that person directly or indirectly relied on any information contained on the LAMP web site or application form.

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